For those that lead, create, design, film, act, produce, direct, write, spend a day, MAYBE two with this video from these guys and then share it to those on your team!!
This is design gold. This is what every person that is any form of creative leadership needs to see.
Thanks to Joel for digging this baby up and passing it on to me.
Incredible.
Has it really been over a month I posted something. Wow. Is anybody still out there?
If you are a designer, motion graphics artist, creative director, videographer, or somebody that writes or draws on a freakin’ piece of paper… you have lived this video out. Thank you ADS of the WORLD.
Ok, so yes I haven’t been blogging regularly and have been really trying to take the summer easy.
At work however, we have been quite busy working with so many different things. One of these things that gets SUPER busy during the summer is preparing for the new season of the TENBEFORE. (yes I said season). Kim, my new assistant, has made these gorgeous boards that help us make sense of THREE campuses and what happens Ten Minutes before the service starts. The guys have been working hard on updating the brand, making promo’s for upcoming series, writing commercials that lead people to specific ministries, and highlighting some of our worship leaders. After it runs on Sundays it then goes to the web in case people missed it.
We REALLY wanted to take announcements OUT of the service and keep that time to more of a welcome. It is still evolving and changing and by no means perfect. For us though, we want people to lean in and get engaged when it starts.
Click HERE and here for a sample of what we did in the spring.
Below is what is coming up with the information we have. Don’t think for a second it doesn’t change.
Where do you put your announcements?
Just thought I would post this. 🙂
Happy 4th.
I love it.
I also love this Blog. WKStudio.
Brilliant
LOVE these.
Love smashing magazine.
We are beginning a new series on June 29th at North Point and it promises to be one that generates a lot of questions. We wanted to get people involved no matter what political view point they had so, we created a website where people can write a letter to the next president no matter WHO it will be. You are not writing to a candidate but to the next president.
Don’t forget to check out the promo. It’s always fun to have Andy involved and we had a great time recreating the White House press room – IN ONE DAY!!!. North American Mission Board is right next door to North Point so we were able to get the flags. We rented the blue drape. Then Matt from the media team sketched out a fun version of the white house but with a little spin. Make sure you see it! Podium is courtesy of Alpharetta Baptist Church.
This series promises to be a good one and we are really excited about it. Stay tuned…
So the peeps over at Wieden & Kennedy Studio (if you have never heard of them, you have most likely seen their campaigns) are in charge of the new Honda campaign “Difficult is worth doing”. Pretty cool documentary on how difficult a day shooting sky divers could be. Talk about needing a perfect day! I watched the documentary and then watched the commercial. Great edits – great energy – the music ties it all together well.
Watch the documentary then watch the commercial. In your opinion, is diffficult worth doing? Yes or no
.
This is a little late. See the promo.
Ok, so Hell has frozen over and Micah Stevens has a blog. It has actually been going on for about 2 months now but I think it is known only to a few. So, I am giving a shout out to Micah Stevens. If my team is everything video, creative packaging, product development, pre and post production for North Point’s services, then Micah’s team is EVERYTHING live. Audio, lights, stage design, technical, live video and problem solving multi-campuses. He is a stud, his team is a bunch of studs and he needs to be on your blogroll.
So there!
Technorati Tags: Micah Stevens, multiscreen displays, North Point Production
After session 1 – Los, me and others are gonna meet for dinner, or desert, or coffee, or something!!
Who’s in. For those that said yes on Carlos’s blog, be a sport and say yes on mine too!
See ya TOMORROW!!!!
Brad
Ok Folks… we’re ready.
For those of you who are going… and I want to hear from each and every one of you, it’s gonna be incredible, fun, crazy, engaging, helpful, and out of this world!!
The whole staff has been working really hard to get ready for the arrival of over 2300 people for Drive.
One of the coolest parts is that we get to have ALL campuses involved with the production instead of meeting on Mondays and Tuesdays and then saying goodbye.
Here are many of the people on the production and media staff from all three campuses…
Josh and Katie Peters (from Buckhead). Katie is SPD assistant at Buckhead and Josh is the Video Director.
A shot of the stage, sorta. It’s wicked cool.
Los, (SPD Director at Buckhead) backstage.
Adam Dukes – Media Team at North Point. He is getting Sunday’s TenBefore ready to go.
Tyler (Browns Bridge Service Programming Director) at the helm of Drive. He is producing and keeping us all in line!
Big Micah (Production Director at North Point) yelling at me “I need videos Brad!”
Mike Davis – Graphic Designer on the Media Team.
Matt Gibson – Video Producer and all things moving on screens with the media department.
Dave Blakeslee – Assocociate Media Director in his editing suite sleeping on the job!
Left to right – Chris Briley (Browns Bridge Production Director), Julie Arnold (Service Programming Director at North Point and my BOSS), Dave Stagl (Audio Director at North Point), and Micah.
Camera Volunteers and the Video Director at North Point, the one the only, Chip Barber!!
Reid Greven (music extradanaire) at North Point! On stage behind the computer. He will be playing the keys for the conference by the way!
Please make sure if you see me, say a big hello.
Looking forward to seeing TransitionPete and Mike Brennan and hopefully more!
Cya Monday.
I say new because it looks like it got started in March of this year.
Pace Hartfield is the Worship pastor at Fellowship where he leads the Worship/Media.
He posted an incredible video they did at Christmas using a freakin’ Autodesk’s Smoke and Flame for compositing and 3-D work plus a Sony F900. Oh – My – WORD!
Anyways – I am sure he will have lots to offer on his blog and I look forward to hearing from him.
This is brilliant!
Wait for the page to load
CLICK HERE to see it.
Ok, I know its been a while since I posted a video confessional. These take time and right now, time is a luxury.
This TenBefore had more singles events in it then normal. Thanks for being interested in this as always. I am humbled by your comments.
In this edition we had Do.Justice for singles – Promo for Jeff’s series that concludes this Sunday – then a promo for Fusion (a singles gathering and connection event) and then we focused on Middle school. We used Joe Wiggleston and contracted out the final editing and the final export of the Ten Before.
Again, we are still learning as we go but for us, it’s a great way to welcome, engage and let people know what is coming up.
I have really been digging what these guys are doing.
Very cool promo for their new series.
I came across this book “Uncredited” from a site called you work for them. It’s a HUGE (and heavy) book that is full of MOVIE titles.
Like a TON OF THEM. It is great inspiration for some quick visuals that might inspire you. Clear a bookshelf.
You hear it a lot from us guys and gals that work at North Point, Buckhead, and Browns Bridge (Los, Reid, Amber, Tyler, Shove, Elliott, Josh, Dave, Shae, Shane and others) that it is a blessing and an honor to work with such amazing people under incredible leadership. Good Friday and Easter Sunday were no exception.
All three campuses had a unique aspect to them.
All three campuses presented the same message packaged in a different way.
For North Point – we opened the whole service with the following 3 screen extravaganza:
(Click Here)
(As you watch the movie – the middle video represents our Center Screen HD and the upper right and left screens represent our IMAGE MAG screens. Things pick up at about 1:27. I couldn’t figure out how to get the white out of QuickTime so please ignore the bottom corners)
The whole opener was inspired by Max Lucado’s “No Wonder they Call Him Savior” and Eddie Kirkland had an idea in a creative meeting to focus on the words in a chapter that was dedicated to the Easter story. Mike (our graphic designer) came up with the printed look.
Then Reid (North Point Music guy) walks into my office and says “hey I have been working on something for the opener”.
I was off to the races in creating something that we prayed would begin a journey for the day.
Matt followed by blowing us all away with an incredible Title Package …
… that again Reid cranked out a score for that was based on an original song Eddie Kirkland and Steve Fee wrote.
Ultimately I really feel like the service was a success not because of three or four videos and great worship but because lives were changed at the end of the service when Andy gave the invitation.
What a week and what a Sunday.
Happy Easter.
Ok – this post is a doozey so grab a cup of coffee if your interested and get a feel for what three campuses experience right before the services start on a Sunday morning.
Let me start off by giving some credits:
Producer: well… that would be me.
Written & Directed (Kelly segments for all three campuses): Sunny Williams
Shooter for Green Screen: Dave Blakeslee
Green Screen Edit: Dave Blakeslee
Keyed: the guys let me do this.
Composited, Motion Graphics and Final Edit: Matt Gibson (our maximizer)
Click here to see NPCC’s TenBefore
Click here to see Buckhead’s TenBefore
Click here to see Browns Bridge TenBefore
Before you see the TenBefore’s, read below for a little bit of insight.
Each week the media team needs to export three different versions of the TenBefore. Much of the content is the same but there are specific elements that are different. three Churches – three Kelly intro’s – three logo’s.
For this particular week, all three churches are letting people know about “NEXT” an environment for those wishing to take the next step in getting connected. Whether it’s volunteering, finding out where to get plugged in, whatever you are interested in, we want them to not take up a seat but to get INVOLVED and find out what is NEXT.
So we needed to promote “I Want to be Great” a new four-part series that Clay Scroggins AND Andy were going to preach together. Clay is young, fun and is the High School pastor. Andy is, well, the senior pastor! So we convinced Andy to help us with the promo and I am so glad he did. He has a great sense of humor and pulled it off great. The concept obviously came from a certain Super Bowl ad but it worked perfect because of the series that was coming up. (This promo is in the Buckhead and Browns Bridge TenBefore and not in North Point’s. North Point had already ran it twice and instead did a Kelly VO with graphics.) Tripp and Tyler did great and continue to be a staple of laughs for our pre-service ideas! Tripp (guy on left), Adam, Matt, Ryan, Dave B. did a great job of getting this baby in the can on a tight turnaround with some TOUGH weather conditions and some serious illnesses. While one crew was shooting the golf scene, Dave was setting up in Andy’s office. We had 45 minutes to get Andy’s stuff.
A lot of details on this shoot. The picture in picture on the computer. The wall that needed to fall (thanks matt borbi). Finding a golf course in the dead of winter. Asking IT to give us a computer and CAMERA we could total. Good times.
I got to put the graphic together at the end and added the “falling” logo for a little fun. Mike (our graphic designer) worked really hard with Brian Manley to come up with this look. HUGE TEAM EFFORT. These are my favorite successes.
We started a new segment called “unplugged” and really it’s a way for our attenders to get to know our worship leaders in a fun and relate-able way. The cool thing about this is that all three campuses got involved. North Point (Dave and Tripp) shot and edited Kristian Stanfill’s video. Kaye at Buckhead shot and edited Chrystina Fincher’s video and Ryan Shove and Shae got to shoot Casey Darnell’s video. We know that there are a TON of ways to do this kind of video. Kaye originally came up with the Cribs type feel so we modeled after it however kept it a little bit “lower toned”. Our goal was to not make it CRIBS “look at me” but more of a get to know me segment as if you were invited over to the house. Browns Bridge went with a completely different route and came up with a powerful piece on Casey. I love Ryan’s set design. Matt from media worked his magic on the branding side of things.
Buckhead added a little segment called the “Just Tell Booth”. In early January we did a series called “Just Ask”. Buckhead decided to make a “confessional booth” for people who were invited to church by a friend, co-worker, family member, etc.. and to talk into a camera and tell their story of how someone “asked” them to church. I love this idea and I love that we were able to put it into the TenBefore that is specific to Buckhead.
Lastly – all three campuses took the opportunity to make people aware of one of our partnerships. This time we highlighted Southside Church in Peachtree City. I believe Joe Wiggleston took a ton of B-Roll for our guys to put together. Kelly did great with walking us through this campus. I can’t say enough about Kelly and the way she makes this look easy. Sunny Williams does an amazing job of writing these scripts and walking and directing Kelly during the shoots. Again, I am spoiled to work with incredible people.
Please let me know if you have any questions at all or just make a general comment. Believe it or not, I hate to write, but love to read.
Brad
Hey Guys –
One of the sites I frequent (thanks Brad Sitton) is Bittbox and they have a really cool selection of dingbat fonts.
Click here to see even more options than what is below.
Enjoy!
Those who are in production and shoot video live will appreciate this.
Look at the information on the lower thirds of what these guys do.
I think I might start hiring guys and titling them by the frame rate they shoot.
ummmm… don’t just camp out here… explore.
I wish I would have thought of most of these.
Early in January I posted a video that adidas did for the olympians in China (and to promote 2008 Beijing.
It was, to say the least, mind blowing. Here is a follow up that takes a different spin on things but still has an amazing movement about it.
Click Here to see title package.
Click Here to see full message.
So this series just leant itself to doing some crazy stuff with letters, words, etc..
Mike started it off strong with the promo for text and then I did this title package which could change for week 2 (probably just intro text). Matt finished it off with some sound effects and last minute changes. Team is always better then one.
I got more comments on the music I chose than anything else.
FYI – I am not sure I mentioned it but we used ADAM’s sister Anna Dukes for the design. She is in college and we are letting her run the gamet (?) for her portfolio. Resources, bulletin, etc.. She ran with the concept given to her and did great.
***Just a tip for those that design for video – think smaller fonts than you are used to. So often I see videos where the TEXT IS HUGE!!! Lower thirds are huge. Logo’s are HUGE. Find the font that works, and think about 6-10 points smaller than normal.
This is the second Ten Before for the year and I really think we are off to a great start. We ran this last week as well and before that we had the week off (ice- that didn’t happen) and it was a HUGE blessing to get caught up on so much.
To see the latest version – Click HERE.
Here is the rundown:
WAUMBA LAND – Kelly is doing a great job as always and Sunny Williams is rockin and rollin as the producer of Kelly’s segments. She deserves a medal for keeping up with three campuses schedules. We decided at the beginning of the year that we were not going to wait for promo requests to highlight a certain ministry, especially those that are going on during Sunday morning. In the beginning of January we talked about “Next”, now we are talking about “Waumba Land”. For us it gives the first time person or 5 time attender information about what is available. In the coming months, we will continue this as we go up in age.
GLOBAL X – Since August, I have made it my mission to focus on ONE concept to promote throughout the year for each ministry. We can change the story and execution each time but let’s get a concept and run with it. (concept – story – execution). For missions, our concept was to interview both sides of the benefits of going on a short terms trip. The person that went, and the person from the country who received the help. We would ask them the same 5 questions and cut between them. For this first stab, we ended up showing just the person that went. We got footage from our friends in the Philippines however we couldn’t get it to work in the short time we had. Dave did some great editing and Matt handled graphics. I really want to see if the two person concept will work. We’ll see.
MARRIEDLIFE – I LOVE this concept. I think this campaign is going to grow for MarriedLife. I really want to now if you all get it.
There is always this tension between promoting an event and showing footage from it (which is like taking a picture of Rome and telling everybody how great it is – it’s just not the same) or creating a buzz about the event or even the ministry. So for MarriedLife, we decided to promote the ministry and then tag it at the end with the EVENT info. The concept of the ministry promo being “Every marriage deserves more.”
This is the promo for “Text” we first promoted this last week. Mike bailed me out on this. I told Mike on a Thursday I needed help with the promo and what I envisioned for it. He killed it and read my mind. ESPECIALLY for getting it done on a Friday in 5 hours.
One of the great things about the TenBefore is that we can use Kelly to highlight any ministry and like Waumba land we are really trying to be intentional about Starting Point twice a month. We really think this is a great place for people to take that next step to a relationship with Christ.
Love to know your thoughts…
Technorati Tags: Kelly Lintz, North Point, Ten Before, videos
10. Good singers are good singers. Rob Tomas and Alanis are freaking good singers.
9. Anything can happen live anywhere!! (Video screens not working, people rushing the stage). Things Happen!
8. Even at the best concerts, people start milling or walking out when there is a lull. Think of the people that start to walk out of your church as the closing song begins. (For North Point and campuses – people like to get to their cars early) It happened to all three of the bands.
7. If you use video screens for your backdrop of your service….
– USE SOLID COLORS and change them up. Very powerful with lights.
6. If you use video screens for your backdrop of your service….
– Incorporate Black. so the screens don’t get diluted with something ALWAYS showing. Black (nothing on the screens) is a very POWERFUL tool so you can make a punch when you want EVERYTHING in – (say on a Chorus).
5. People do not like to stand behind me in a concert.
4. Bison Burger is GOOD.
3. Image Mag is a GOOD THING.
2. White spandex does not work on ANYBODY! Even from 100 yards out!
1. No matter how great your musicians are – if they are going through the funnel of a BAD AUDIO MIX then they sound mediocre, bland and boring. Mutemath and Alanis’s band were short changed because of HORRIBLE mixes. Brutal. It’s good Alanis had some hits that we could hold onto. She was amazing. Matchbox 20 sounded incredible!
Three campus SPD Directors (Service Programming Department)
Carlos SPD Buckhead – Julie (my boss) SPD North Point – Tyler SPD Browns Bridge.
Buckhead crew chillin’
Stage with screens that never opened up and revealed the screen behind it.
Technorati Tags: Matchbox 20, MuteMath
I was reading Tony Morgan’s blog and it had a link to his Creative/Web Director Joshua Blankenship for Newspring. He had a link to the “Library of Congress” Flickr acount. Talk about a “Gold Mine”. The key words on this site were… “no known copyright restrictions”.
For those times when you need it. It’s there.
Thank you Josh and it’s nice to meet you.
!
Sometimes you just want to quit. Or marvel at what can be done.
Imagination, talent, time, experience, execution. Click Here
(Dave from Media threw this my way).
Any other words you would add?
The production process form La Huella’s Jerome Debeve:
“Camera angles / velocity and focal length were worked out in 3D, so we had all the needed information for the shooting.
Actors were shot from below using a specially constructed structure of several hi-density glass panels. These panels were mounted on a metallic armature 3 meters tall and 10 meters wide, forming a bridge so the motorized travelling rig could move freely and repeat the moves as needed.
A green screen was suspended above the set. The wide shots are all CG, and the close ones a mix between greenscreen elements and CGI.
The team at La Huella spent 6 weeks in total on this production, that won quite a few awards in Spain and outside.”
(special thanks to Justin Cone at motionographer).
Technorati Tags: Design, Motion Graphics
If you have ever wondered who did some of the studio logo’s that most movies start off with – or who made the INCREDIBLE opening titles for iRobot or Mission Impossible, then your answer will be found at The Picture Mill.
This place has a very concrete vision: specializing in movie titles and branding.
Bring your chair and camp out here for a while. Pretty amazing stuff. Love to know what you think.
Technorati Tags: Motion Graphics, Picture Mill
For those of you who care, I’ll keep doing these so let me know if these help/assist/spark ideas or make you flat out laugh at me because you know of an easier way to do this.
After the missions message for the first of the year, we started a “quick” two part series called “Just Ask”. Andy talked about how so many times we want people to come to church with us and we hint around it but we never actually ask. It’s like saying “Hey we should do lunch sometime” and you mean it, but you don’t actually set up the time and date.
For this series we went REALLY generic and a little bit more artsy. there could be more subtle meaning into the title package but honestly, there’s not. It’s just a visual piece that I created from a design that Mike lead the charge with. We used Benji Peck out of Nashville and originally he was hired to take some stress off of us during the holidays and this look was going to be used for missions as well with some slight tweaking.(see previous post for details on that little fiasco). Benji just does great work.
Here is the Title Package:
this piece for me was a little bit therapeutic because the flower was a still graphic and I spent about 4 hours just separating it out. Here is the original graphic…
Luckily all the little dandelions were separated out but I had to recreate the the flower in After Effects. I took three of the pedals that were flying (from the still) and then masked each of the little stems that came off of each little pedal (about 8 little lines each) so that they could move independently from each other (using a wiggle expression in After Effects). Then I took the three pedals, duplicated them a couple of times and surrounded the main stem so it looked like the original. I was worried about the wind blowing and trying to make the flying pedals as real as possible. It could have been better and overall I really like the feel. Props to Mike for making the look of this happen.
This week we are using this same title package but taking it a step further.
Technorati Tags: after effects, Andy Stanley, dandelion, Just Ask, Motion Graphics, North Point, North Point Community Church
Last Week and this week we played the new “WINTERIZED” version of the TenBefore. This had all new elements in it and the Media team has been working really hard to get this version ready for the new year. We shot all the green screen in December, Tripp and Dustin went to Colorado to shoot the “Grouplink” piece, and Matt killed it on the partnership look with Dave producing most of the videos.
CLICK HERE TO SEE THIS TENBEFORE
Here are the details:
New Look and Fireworks:
It was my responsibility to winterize the TenBefore for this go around and I am happy with the way it turned out. So far we have done a summer version of the Ten Before and a Fall version. Winter couldn’t be missed and especially the start of the new year (fireworks). I love the addition of the cannon like firing out of smoke to explode the fireworks and to put the snowflake in place (Instead of the red star). I wanted to make the distinction between having it feel winter and having it feel like a SNOWY day. The countdown clock to me feels wintery and not SNOWY. I am already looking forward to spring. Matt followed suit with the colors and made all of Kelly’s elements the same tone.
Videos
The KidStuf piece was written by Donny from Kidstuf and basically wanted to make awareness for KidStuf for the new year. I love the girl actor. She did amazing and the kids did great too. The premise for this video was that parents could use some help when it come to teaching the bible and to attempt to do it in a KidStuf like manner themselves is really fruitless. Tripp directed and editing this with Matt’s help.
The Grouplink piece was written and directed and edited by Tripp, produced by Dave. Grouplink’s concept for this next year is communicating that life is full of risk and awkward moments but unless you take that first step, you won;t know what your missing. Grouplink is one of the most awkward places you will ever find yourself, in a circle with people you don’t know, being pushed to do life together. The first version of this concept was the middle school dance, and then this time, groups came to us with the idea of the skier kind of fumbling his way through the lift and then taking that first step towards the unknown of skiing. Tripp took the Panasonic HVX 200 with a kickin lens set-up, Dustin to help and then the actor. The actor went for free. All the guys got altitude sickness on their first two days in Colorado the the sky cleared up and had one AMAZING day of sun. They went from a Wednesday Morning until a Sunday night. They were able to shoot TWO of those days. Dave B. got ALL the logistics set-up and the guys didn’t have to worry about a thing. We got tickets for flight $199 each. Room under $79. Free rentals and lift tickets. I really do love this video. We actually made some changes from this one to include some more text throughout and a better/bigger payoff at the end (guy smiling a lot more). Tripp got some AMAZING shots. Dave, Tripp and Dustin, amazing job. Music from Bluefuse.
The strategic partners piece was to make attenders and visitors aware that there are other churches across the country that we call “Partners” that basically believe and run church the same way we do. Matt did this whole piece in After Effects and did a great job. He is really getting the little details down that I nitpick about so much, especially the shadows and reflections.
For the upcoming months Kelly is going to be highlighting specific environments and ministries that are going on in the morning or at church itself. This round we are talking about “Next” where people can take the next step in getting involved and see where they fit.
We then went on to highlight what Andy is talking about and then said goodbye. This whole TenBefore was a huge team effort and everyday I count my blessings that I get to work with a team of such talented individuals who trust each other.
Again, the TenBefore is meant to not just take the announcements out of the service but to start with the hopes of breaking down some walls for those that walk through our doors for the first time. My prayer is that when people see the TenBefore and Kelly’s warmth and some engaging content – they will be ready and open for what’s to come as well as lead them to the next step.
Technorati Tags: green screen, Kelly Lintz, Media Team, Motion Graphics, North Point Community Church, Ten Before, videos
For the first of the year we focused on Global X (our missions ministry).
A lot of different things happened during the service including incorporating other countries worship services (via taped video) into our worship experience while singing. It was a great Sunday. The print design of this came from missions so we took it into illustrator and cut out all the elements. The globe I used on this was from iStock and let me tell you, its the best looking globe I have seen. Great detail and texture on it. This was somewhat rushed but I think the execution came out well.
I still don’t know designed the original concept (Key Art) but I liked it. Funny story though, we were running in our own direction with a look and then in one of our meetings at the end of December Tomas said “Hey we have a T-shirt that has a pretty cool look on it.” I saw it and was like DUUUUHHHHHH. Then I shrunk in my seat and thought… “always ask the ministry your partnering with if they have a current look they would like to use.” We were running and gunning and didn’t stop to ask “hey maybe missions has something they are already working on”.
I am so glad they told us because it was a great look.
Technorati Tags: Global X, Media Team, videos
wow.
Would love to know your thoughts on this one.
Technorati Tags: Motion Graphics, Olympics, psyop
We had a great Sunday before Christmas.
Thought I would throw up the title package I did before Andy went up.
The kerning and spacing is off a touch but I do like the simplicity of it.
Video confessional in a nutshell:
Created it in After Effects –
Took the tree that MIke cut out from iStock. Threw it into the same base design from the whole look of “Be Rich”. Pulled the frame out a little and added a big drop shadow for depth. Put everything in 3-d and added light. Did slow camera pull out. Snow was made in Particular and if you look very carefully, you will see the lights glimmering on the tree. The white lights on the tree was made with Particular preset but made sure nothing moved, then added Starglow. To create the glimmer, Tripp and I brainstormed and used Fractal Noise with high contrast and then used it as a track matte. Worked like a charm. Added text.
Technorati Tags: Andy Stanley, Be Rich, Christmas Video
Based off of an earlier series we did this fall called “How to be Rich”, North Point, Browns Bridge, and Buckhead launched a huge initiative this Christmas season called “Be Rich”. We wanted to push our attenders, members, basically anybody that was listening to GIVE. Not to any of the three campuses but to give locally to specific charities and also to some needs around the world. This video that will show Dec. 23rd tells the story and gives the results. The numbers are not pledges. They are real dollars that people gave.
Video Confessional:
Music, music, music. If you are thinking about doing a mission’s piece go get copyrights for Tim Hughes’ song “God of Justice”. It is absolutely perfect and speaks truth to what we want people to hear and do. Tyler from Browns Bridge lead the way with this song and EMI is so easy to get rights from to play it synced with video. (I also recommend Fee’s “Burn for You” ) Audio is 3/4’s of the viewers experience and this song took this video to a whole new level. We were originally going to open with a live children’s choir singing “Some children see Him” and this video playing behind it but it didn’t feel right. We separated the two and used “God of Justice” from our original promo and it worked so much better.
The original look for the Be Rich campaign started with Groups and they were using a guy by the name of Jeff Gribble from Design Industry. We went through a couple of renditions and finally landed on something that everybody was happy with for print. Mike did a great job implementing the design into different quips and even continuing the brand into Christmas where we added the tree.
(back to the video) – Matt (from Media) had a vision for this baby from the beginning and ran with it. He pretty much owned this edit from the start using After Effects and Final Cut. (Heck two years ago I taught Matt After Effects and now he is doing circles around me.) I LOVE the addition of the heart exploding that we grabbed from the original promo. Matt put it in just the right spot. Dave (from Media) scheduled all the shoots (around 15 or so) throughout the 4 weeks so we had footage GALORE to work with. Dave, Matt, Tripp, and our old intern Mark shot at different times throughout the 4 weeks. We also included what Ryan and Josh shot at Browns Bridge and Buckhead. Global X and Groups provided additional content and stats to complete the video.
Technorati Tags: Atlanta Union Mission, Be Rich, Good News Shelter, Motion Graphics, NFCC, North Point Community Church
This is the last story that we played last week at North Point. It will show at Browns Bridge this week.
This story is VERY personal for me and Tyler because Scott is in our small group. I can’t tell you what an amazing person Scott is. He is one of the most humble men I know and for being so young in his faith he teaches me so much. This story will touch your heart.
As far as details for this video – Mike again took the pictures and did an amazing job with it. Brad Sitton (Blister Studios) who is also in our small group did the motion graphics. Everything else is the same in regards to finalizing and syncing with music as the other three versions. Media guys had their fingerprints over all of the videos and as a team really shined. Overall this has been one of the most rewarding projects to work on and I couldn’t be more humbled by the efforts put into this by Scott, Meghan and Chris, as well as the team of people that owned their parts. We are doing a one week turn on the DVD’s for this series so we can have them available on Sunday. SO many people want to give to family and friends during the Christmas season. Thank you to all who were involved. Click here for Scott’s story. If you want to listen to Andy’s messages online click here.
Technorati Tags: Andy Stanley, it’s personal, Media Team
Here is the 1st story of three that showed last week at North Point and will show this week at Browns Bridge and Buckhead. There were more details in this than you might think and the whole team did incredible. Chris was great and it was a powerful story. Andy killed it. If you want to see the message then go to northpoint.org.
I also wanted to pass on what Chris shared with me on this past Monday after his story played at North Point…
Chris wrote:
“On Monday morning I arrived at work and this guy I didn’t know walks up to my cube and says, “My wife and I went to North Point on Sunday. She was raised Southern Baptist, I was not. She is a Christian, I am not. Your story is our story, but we are still in the middle of it.”
I cannot begin to describe the conversation we had over lunch. Our Father was all over it. We were talking about believing in Jesus and the guy kept saying, “I want to ‘get there’, but I just don’t know how.” I told him I don’t know how /he/ is going to get there, either! Not having all the answers is kinda freeing, actually. We discussed grievances we both have with how this whole deal works. The conversation kept coming back around to taking a step in God’s direction even with a clenched fist full of doubt.”
Please pray for Chris and the opportunities that lie in front of him, especially his co-workers.
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